Are you an international company planning to sell your consumer product(s) in Germany?
Are you struggling with one or more of the following issues?
- You are wondering whether the German market might be right for your product(s)
- You are still lacking some essential or more detailed information on the German market segment you are interested in
- You have bought commercial market reports from large market research institutes but have found the provided information to be too broad and of too little relevance for your specific questions
- You are wondering who your direct and indirect competitors will be in Germany and how your product(s) can be set apart from their offerings
- You are not sure whether the German consumer would value your product(s) and if your marketing / branding approach would work
- You have tried to scout for distribution partners (online or offline) but your search has not been very successful
- You feel that you might still have unanswered questions about legal issues (e.g. warranties, guarantees)
- You have already introduced your product(s) into the German market, but are disappointed with its performance
We are happy to help you!
Ingo R. Titze Research & Consulting is specialised in assisting foreign consumer goods companies who are considering selling their products in Germany. We offer extensive market knowledge for decision-making and help create concepts for product and brand positioning.
It is our business to make your product(s) successful in the German consumer goods market!
Our services include:
- Providing you with tailor-made, up-to-date market analyses on your specific segment in Germany, e.g. in food & drink, clothing, consumer electronics, DIY etc.
- Conducting primary and secondary market research, from specific B2B interviews to conceptualising representative consumer surveys
- Identifying relevant consumer trends in Germany, showing required product and brand features to be excelled
- Analysing your product positioning (USP) in relation to the specific requirements of the German market
- Giving you a clear idea about your potential or existing competitors, including their strengths and weaknesses
- Opening sales channels to you and test-running your products
- Managing day-to-day operations as an alternative to setting up your own structure in Germany
- Bringing you in contact with highly qualified and very reliable German partners, e.g. for advertising, after-sales-services, and legal advice
- Tracking your product performance in Germany, both in terms of KPIs and consumers' perspectives (e.g. weblog analyses, surveys)
Please click on the links above to obtain more information on what we can do for you. You might also wish to take a look at our references.
For a first discussion of your requirements please do not hesitate to contact Ingo R. Titze directly by clicking here.











